One of the local stations was showing the Blackhawks-Ducks game tonight. They had a horizontal line at the bottom of the screen with the score and time remaining. I hadn't seen one of those at the bottom before. It got me thinking as to whether or not anyone has done research on which scoreboards help the viewer and which annoy them.
For instance, any sport on the various Fox stations will have a horizontal scoreboard at the top of the screen. I haven't found it to get in the way but I think occassionally it will come into play. For football, ESPN and ABC still use the upper corners of the screen for a square scoreboard. In basketball, the scoreboard moves to the bottom corners.
One that is different from anything else I've seen is the scoreboard during Notre Dame games on NBC. It is a sort of bracket on the upper corner of the screen. Horizontally it shows the down and distance as well as the game clock but vertically, it shows the score.
Overall, I think these help viewers but I still would be curious as to which form people like the most.
Posted by Josh at November 2, 2003 11:02 PM | TrackBack